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Entrepreneur Focus 

 Drive    Ambition    Focus    Belief    Determination

 

Chapter 6

 E Z Show

www.ezshow.com

 

Your name:                   Bernie Day

 

Company name:            EZ Show LLC

 


Website URL:              www.ezshow.com

 

Your company / website vision statement / goal: 

EZ Show LLC is committed to providing the most comprehensive and interesting products & services search experience on the Internet, delivering 60-second bottom-line ads that provide enough information for the consumer to buy what he/she has searched for.

 

 

What you sell / services you offer (brief description of your company): 

EZ Show offers multimedia ad services, both in the form of an online studio where advertisers can create their own EZ Show, or through a custom production directed by EZ Show’s Media Group.  The end result is an EZ Show, usually 60-seconds in length that has been personalized for the consumer as much as possible, describing and showing their product/service. 

These EZ Shows are then listed in the EZ Show collection of Directories, if desired, downloaded and used on a laptop or linked to, from anywhere on the Internet.  Each show automatically plays when opened – providing video, music, images, and most importantly, the advertiser’s message.  Bottom line:  TV advertisement on the web, but only delivered when demanded – never delivered without request as TV now offers advertising.  Everyone wants multimedia to tell them about the product or service instead of having to labor over finding and reading about it.  EZ Show is positioned to grab significant market share in the Search Engine Industry.

 

Have you always wanted to run your own business? What were some of your previous jobs / companies? 

I’ve been an entrepreneur since age 12 when I had my first business:  Baking and selling bread – door to door at 10 times the cost of the traditional loaf at the corner grocery store.  I’ve since launched 15 different start-ups, from a state-licensed vocational school to mobile computing seminar series sponsored by Microsoft, Intel and Gateway.  All in all, I was made to grow businesses.  People follow me because of my confidence.


Have you got any qualifications? Please tell us about yourself academically? 

My background is psychology – BA in 1992.  Minor in writing which I believe is one of the keys to my success.  I write a killer business plan.

 

How / when did the idea of your website / company come about? 

I am a hired gun for this company.  It’s the first time.  However, their idea was a little idea when I got it.  I have transformed it to a real business and therefore take credit for “starting it,” along with the idea guy who works as a financial planner.

 

If you could give readers of this book one piece of advice when starting up a business, what would it be? 

There are two things needed to be successful starting up a company.

1).        Plan for everything to take twice as long as expected; and cost twice as much and

2)      Never feel sorry for anyone (like employees that aren’t       pulling their weight, customer whining about $, or anyone who blames something else outside of themselves for anything – accountability drives success.

 

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Companies Interviewed:

Abbott & Costello Comedy Collectibles

American Discount Beauty

BestMonthlyClubs.com

BrightPlanet

CleverMedia

EZ Show

FilmAffinity

Grails

Graystone Industries     

HairBoutique.com

KosherPets

OnlineOrganizing.com

Paul Fredrick MenStyle      

PicassoMio.com       

Pip Squeakers Baby & Toddler Shoes       

Quintessential Resumes & Cover Letters    

Ricebridge

RoomAuction.com        

Simply Sublime Co.     

SnackAisle

Three Rings        

AVS Forum.com

Turning Point Inc

The World of Bronzes

Your VU Efficiency Consulting

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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