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Chapter 7
FilmAffinity
www.filmaffinity.com
Name: Pablo Kurt
Company name: FilmAffinity
Website URL:
www.filmaffinity.com
Your company / website vision statement / goal:
Our goal is to make the best recommended movies system/website
worldwide.
What you sell / services you offer (brief description of your company):
We sell DVDs, Soundtracks & Ad banners
Have you always wanted to run your own business? What were some of your
previous jobs / companies?
Yes, I have always been in the IT/print field, and running my own
business is a challenge I love.
Have you got any qualifications? Please tell us about yourself
academically?
I achieved an e-business Master in
Canada in the year 2000-2001
How / when did the idea of your website / company come about?
The year 2000, I was thinking about how to get the best recommendations
to see the movies you will like… I thought the affinity between people
worldwide was the key.
If you could give readers of this book one piece of advice when starting
up a business, what would it be?
The most important thing is “To believe in what you do”. Sound obvious,
but it is very important. We (my partner and I) spent the first 2 years
without making any money. We didn’t care much. We knew the website was
good and that the recommended movies system Works.
Who are your role models / mentors and why?
Well, the Google guys (Sergey Brin & Larry Page) are an inspiration to
everyone. I love these guys. When they came here to
Madrid to get a University
honour, I tried to talk to them but it was impossible. The fame brought
too many security people with it
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