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Chapter 13 - Maktoob.com
www.maktoob.com
Maktoob.com started as the first Arabic email service, today Maktoob has
become the largest Arab Online community with 4 million registered
users.
We spoke with there CEO Samih Toukan.
Your name: Samih Toukan
Company name: Maktoob.com
Website URL:
www.maktoob.com
Your company / website vision statement / goal:
To solidify our position as the World’s largest Arab online
community and to grow our user base to reach at least 30% penetration
among Arab Internet users as unique site visitors per month.
What you sell / services you offer (brief description of your company):
Maktoob.com started as the first Arabic email and today
Maktoob is the largest Arab Online community with 4 million registered
users. It is a full fledged portal site with community, communication,
entertainment, news and ecommerce services.
Maktoob group today constitutes not only of the Maktoob.com
site but also of the following:
www.cashu.com
: A secure prepaid card solution for online shopping. This is an
innovative product that helps users shop
online safely and conveniently. Due to the low penetration of
credit cards in the Arab world and the hesitation of cardholders
to use their credit cards cashU represents a solution to a growing
problem. Currently cashU cards are sold in retail outlets in all
Arab countries and in some Asian and African countries.
www.souq.com
: The first Arab online auction site, currently launched for one
category (mobiles) and in
Jordan. Will be
expanded to
Dubai and other Arab countries.
www.adabwafan.com
: A recent acquisition of Maktoob and Aramex (leading logistics company)
. Adabwafan is a leading
online Arabic books and music marketplace. Many Arabs in the
US and Europe visit this site to order Arab books.
www.strategiy.com
: A business information site targeted
towards the marketing and advertising industry in Dubai
specifically and the Arab world in general.
Have you always wanted to run your own business? What were some of your
previous jobs / companies?
I always wanted to run my own business. After my MBA I
worked with Andersen consulting for three years and then
decided to open my own consulting company with a colleague of mine. We
focused on systems integration and then on web site development and web
applications. We were the first company
to develop a web site in the Arab world. We then started
Maktoob as an experimental project and the project became
bigger than the mother company and took it over!
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