The Housekeeping Channel

The Housekeeping Channel's goal is to be the Web’s most comprehensive storehouse of information and resources to help households everywhere achieve a cleaner, more organized and healthier indoor environment. The site provides how-to tutorials, plus news and reviews regarding the latest innovations from the cleaning products industry to improve the home environment. Resources include time-saving systems, tools and motivation for keeping a better house at the click of a mouse.

What you sell / services you offer (brief description of your company):

We sell advertising to companies or entities that want to be associated with us. We are also looking at revenue-sharing arrangements with online retailers who want to offer product under our label. The services and information on HousekeepingChannel.com (HC) are free.

The Housekeeping Channel (HC) is a complete resource for "Better, Faster, Healthier" cleaning and housekeeping.

HC exists to help consumers clean, protect and enhance their home environment using proven processes and practices from cleaning experts, professional cleaning services, environmental service professionals, and organizational and time-management consultants.

Experts featured on the site have earned a reputation for no-nonsense advice and practical wisdom.

"How big a difference will this method, product, system or service make in a person's life?" The bigger the difference, the more the information will belong on our site.

Have you always wanted to run your own business? What were some of your previous jobs / companies?

In the early 1980s, we started a contract cleaning service in NC, including a route cleaning service station (or gas station) restrooms at $1 per restroom. I could clean six restrooms an hour, and made $6 an hour (good money at the time, I thought).

We had no cash for advertising, so I began to write articles on cleaning for the local newspaper, and also giving seminars at the local library on how to clean better and faster. That “free” advertising led to more cleaning accounts (banks, retail stores, windows, homes, etc.) and soon we had a business where we could hire others.

I kept writing articles to share information about cleaning, but decided over time that I enjoyed writing more than cleaning (or managing the labor of others), and subsequently offered to help companies in the cleaning industry educate the market about their products (aka, to perform PR or marketing communications work).

The PR business grew and we sold the cleaning business in 1995. Since then I have been involved full-time in sharing best product and practice information with the commercial cleaning industry.

Have you got any qualifications? Please tell us about yourself academically?

Experience has been an influential teacher. I have a high school education. I dropped out of school in the 10th grade, got my high school equivalency (known as a GED), landed a job with the Walt Disney Motion Picture Studio in Burbank CA performing various menial tasks, worked my way into other jobs including their publicity department, then moved to NC in 1980, where we started the cleaning business, followed by the writing and PR business revolving around cleaning. We moved to Boise ID in 1999 where the learning continues.

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